Mequetrefe
Immerse yourself in Arca's captivating sonic world with an avant-garde Instagram filter designed to promote the launch of their latest single. This mesmerizing filter showcases a glitchy, hyper-stylized version of the user, featuring an oversized mouth and eyes that react with sound to constantly disrupt the camera feed, perfectly capturing the frenetic energy of the song.
Embraced by Arca, their fans, fashion designers, and celebrities alike, this distinctive filter has generated a significant amount of organic awareness for the new single. The filter's unique visual style and ability to reflect the track's experimental vibe have resonated with a broad audience, amplifying the excitement surrounding Arca's music.
Targeting fans of boundary-pushing music and those with an appreciation for bold, artistic visuals, Arca's Glitchy Universe Instagram filter provides an engaging and innovative way to experience the essence of the new single. Users can dive into the chaotic beauty of the filter while sharing their own glitched-out creations with friends and followers, further spreading the buzz around Arca's latest release.
Would this campaign work for your brand? Get in touch here.
